Blogs

Blogs


Top 7 Techniques to improve/boost your Business Online Reputation

Reputation management is basically a part of brand promotion. It takes a long time to …

Instagram ads vs Facebook ads: Which is better for your business?

Post-Covid, India is experiencing a high level of energy and enthusiasm in commerce, which is …

What is social commerce? The tricks and tips you need for 2021

Social commerce, the new horse in the stable of digital marketing, galloping ahead to redefine …

7 Basic Steps For Content Creation

What is content? Content is a form of communication. What is the purpose of communication? …

What are LSI keywords? Does it benefits a company?

Google is not the father of SEO, but it fosters this technique by contributing single-handedly …

7 SMS Marketing Strategy Every Local Business Marketer Needs to Know

After the devastation of the economies by the pandemic that struck local businesses with heavy …

ORM can be your best bet for branding – These 100 stats will tell you why

Although considered as a module of the digital marketing process, online reputation management has made …

7 ways to improve the project management process

Whether it’s the development of a new product, digital transformation of the company, or expansion …

How content marketing can grow your business? Tips for the content marketing strategy

If you are owning a business and want it to grow fast, if you are …

History of digital marketing in India

The Internet brought in a new period to rewrite the history of the world with …

Why does your Business Need a Virtual CFO?

Businesses are built by ideas but sustained by good financial management. Because every step in …

Why Online Reputation Strategies Fail?

Post-COVID, as virtuals are becoming mainstream and businesses are racing to shift their activities to …

15 proven link building strategies to get high quality backlinks

Link building is deemed the best among the SEO or Search Engine optimization strategies. SEO …

YouTube Rankings, bag of tricks to rank your video on YouTube

Videos are ruling the world now. Millions of videos are being produced and devoured every …

SEO Forecasting? Master the ways to map SEO strategies

Forecasting is an important task to predict the outcome of a process. It takes into …

What is integrated digital marketing? Learn its fundamentals

Marketing is all about trust-building. Also, trust gets developed through integrity. So marketing is a …

Let’s talk about organic digital marketing. Startups pay attention to this one

Too many choices sometimes create confusion and leave one undecided without the help of a …

7 Reasons why your brand should invest more in digital marketing

COVID-19 has pushed us to the edge. Consumption has hit an all-time low. The atmosphere …

Micro influencers – Should you include them in your marketing strategy?

The more digital marketing becomes popular, the more it is getting tougher to reach the …

Digital marketing for dummies. Digital marketing fundamentals for beginners

We are in the middle of 2021. You will hardly find a person without a …

What’s native advertisement, should you do it?

With each passing day as digital marketing is expanding its boundary, it is becoming more …

Meme Marketing: Top Indian brands that are leveraging memes in their marketing strategy

Why do some things we remember but forget most others? It’s the emotion that makes …

How marketing would evolve in next 10 years?

The economy thrives on business and business thrives on marketing. New challenges always come up …

What is growth hacking? A step by step guide to growth hacking

It’s no surprise that digital technology continues to surprise us with its fathomless possibilities. Many …

Benefits of having a virtual finance department

Poor handling of finance is a root cause of failure for numerous businesses, and efficient …

What is Venture Funding and Bank Financing? How we can help you with it?

When we talk about the startup ecosystem of a country it epitomizes many things at …

What is project management exactly? Tips to better your project management skills

Whatever may be the nature and size of your organization, going digital should be a …

We explained On-Page SEO vs Off-Page SEO like you are five

The Search engine is the origin of digital marketing and has been evolving like no …

What is content syndication? and how to do it successfully?

Marketing always looks out for new ways to get around a problem. In digital marketing, …

Progressive Web Apps: Does your business need one?

If you are the owner or CEO of a business, checking your digital marketing performance …

How to increase conversions with A/B testing? A/B testing in the context of modern marketing.

Your website and mobile app have many variables (landing page, CTA, banners, etc.) that are …

How can businesses use NFT to their advantage? What is NFT?

If you are a keen marketer or an ardent follower of social media then a …

Impact of Copywriting on Digital Marketing

The Internet is a huge repository of information and digital marketing is the most prolific …

Get the best Social media agency on board. Here is how

Choose your social media partner to profit through innovations and changes Change is the only …

10 hot Digital Marketing trends to boost your business

With COVID being the mother of all disruptions to turn the world upside down, 2020 …

Is organic reach dead? Are the social media platforms forcing companies to do paid ads!

Yes and no. To find an answer to something as grave as this, We decided …

7 best digital marketing professionals in India you should follow in 2021

Digital promotion services in India are growing with all guns blazing, doing better than the …

10 Video Marketing Trends That’ll Dominate Online Marketing in 2021

Video is the new king of content and video marketing is creating a new paradigm …

New Instagram features update! learn how you can stay on top of the game?

Instagram Updates March 2021 Instagram is super dynamic. It never stops experimenting for achieving more. …

4 reasons why you should upgrade your ORM strategy in 2021

2021 rolled in warily, carefully avoiding the fun fiesta of the new year, but with …

How to spot fake news? from fake news to fake reviews

Cut, paste, copy, delete, edit – some people are obsessively doing this, days and night …

ORM vs PR What’s the Difference?

For a long time, before the digital juggernaut started rolling, marketers’ jobs were much simpler. …

Influencer marketing, is your brand leveraging it right?

Influence is the biggest external force that controls human lives from childhood. There are direct …

AI powered marketing tips to maximise your business success

Make yourself visible to the algorithm. If we look at the evolution of marketing strategy …

12 Inspiring Digital Transformation Quotes from the Best Thought Leaders of Our Time

As we are nearing the end of the black tunnel called Covid and the economies …

360 Degree Marketing Post Covid

Evolving consumer behaviour poses the greatest challenge to marketers and advertisers. Consumer behaviour adapts to …

What makes a financial consultancy the best & why should you care

Your business is a replica of you. Whether you are complacent or you want to …

Stay healthy and active with higher immunity during work from home

Adversities often bring the best out of us and right now we are passing through …

Financial management : Why do startups need financial consultants

Startups are essentially businesses but startup founders aren’t the type of cautious businessmen, at least …

Why SEO is very crucial in the new normal?

Choose SEO today, you’ll thank yourself later! Business is like a marathon, sometimes you are …

ORM, Branding & Image Building in context of today’s business

Branding And Online Reputation Management For Corporates Making an impression to create perception forms the …

Beyond Social Media: There’s more than what meets the eye

Politicians have always dominated the people but now people are dominating the fate of politicians. …

NRI Taxation and Tax Liability in India 2020

India is a big family of Resident Indians and the Non-Resident Indians; both are citizens …

Pvt. Ltd., LLP or OPC? Find out the best way to launch your big idea!

Seven months into the pandemic and arrival of vaccines not in the close vicinity but, …

New age MSMEs to rev up the economy, with the Virtual CFOs on their side.

Right moment has come to start your startup. A Virtual CFO can help you realise …

Virtual CFO service – a smart choice for the MSMEs

The golden era of MSME The long economic shutdown due to COVID -19 has pushed …

What is the podcast and why it has become so popular?

Sometimes at the beginning of 2019, I found a new app on my phone. I …

Brand Recall (why advertising your brand is more important now than ever before)

Adversity for some turns into an advantage for others. While the coronavirus pandemic is causing …

How chatbots are helping businesses and government

Communication and user experience are the fountainhead of innovations that are making lives richer in …

Virtual reality: How VR is changing the world

To many of us, virtual reality may sound weird or limited to gaming only but …

A Professional Web Design Company Can Help You in More Ways Than You Think

The lockdown is painful but it is also a test of your grit to rebuild …

How we practise trust-building to gain the confidence of our employees

Amid the facts and rumours doing the rounds about how employees of some companies are …

We don’t monitor our employees

There, we said it and we are proud of it. With the advent of remote …

Augumented Reality: How AR is changing the world

We are living in an exciting time. Adding wings to our science and technology to …

Voice search – the new Booster for Branding

Innovations keep pouring in, improving the quality of life, opening up new opportunities, and urging …

Content Marketing

Content Marketing: The smarter way to promote your business. Let‘s start with these statistics published …

Traditional advertisement vs. digital outreach

Topline and Bottomline, both play crucial roles in the running of a business. Likewise, if …

ORM and the magic it does

A good reputation means good things will keep coming. But it should be nurtured. Celebrities …